Senior Lecturer in Digital Marketing and Digital Business
Teesside University
Talks covered by this speaker
Digital Dimensions of Research Collaboration in Tackling Health Inequalities: An Eco-System Approach in the South Tees Region
Topics covered by Dr
About this Speaker
Jayne Rodgers is a Senior Lecturer in Digital Marketing and Digital Business at Teesside University and an independent digital marketing consultant with extensive expertise in online communication and marketing strategies. Her research strengths include psychological explorations of social media use, user behaviour online and influencer marketing with particular expertise in health influencers. In both research and teaching, Jayne works closely with industry and third and public sector partners and provides expertise in strategic priorities in digital transformation.